4K resolution at Madrid Airport
An absolute icon in terms of design and user experience, the Adolfo Suárez Madrid Barajas Airport has been transformed through heavy investment in the first 100% digital Spanish airport.
Over 62 million passengers pass through its terminals every year. The Madrid-Barajas Adolfo Suárez airport has the greatest volume of passenger traffic in Spain and the fourth highest in the EU. Madrid airport is a place where travelers have everything, they need to enjoy themselves while they wait: great shops, restaurants, and entertainment areas. Exterior Plus has transformed the airport advertising environment with its total digitalization installing 4K digital screen networks and iconic digital formats.
MAIN GOAL: 100% DIGITAL AIRPORTS
The digital philosophy of Exterior Plus includes the digitalization of all the airports where we are present. Madrid and Barcelona are the first 100% digital terminals and we have already installed some digital assets in Girona-Costa Brava airport.
PREMIUM SOLUTIONS FOR A PREMIUM ENVIROMENT
+ 60 millions a year.
85" - 75" and big size LED screens
Creative solutions, ambient marketing and brand experience
DID YOU KNOW?
In Exterior Plus we work continuously innovating our product portfolio. From naming rights sponsorship in playgrounds, VIP rooms, car parks etc. to any kind of brand experiences, we are at the forefront of these exciting creative solutions.
MADRID AIRPORT AUDIENCE
Source: AENA. EMMA.
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