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SHOPPING MALLS

Influence customer's purchase decision

Shopping malls are small but sophisticated and technological cities with high quality services, leisure, shops and restaurant offer.

Shopping malls are one of the most visited places on cities. In Exterior Plus, we are leaders with the largest digital network in Spain.

We manage a nationwide mall network to impact an audience predisposed for shopping at the right time and place. Premium large digital screens mixed with digital six sheet.

OUR PRESENCE

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- AUDIENCE BEHAVIOUR -

Mall's audience is receptive and predisposed to shopping.
1h 49m
average time spent
on a shopping mall
70€
average expense on
clothes in malls
128€
average spend on food
and house maintenace

- REACTION TO ADVERTISING -

- THE AUDIENCE -

decides at the point of sale

recalls having seen an ad

thinks about the product

buy extra things

works56%
A1, A2, B, C 72%
reacts to advertising65%
20-54 years old50%
housekeeper42%

Source: EGM 3rd Acc. 2018.

CONTACT US

Let's work together.
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Pirineos Avenue 7, 3rd floor. +34 91 623 82 07
Federación de Empresas de Exterior